The rise of remote working has significantly transformed the British wardrobe, with a recent study highlighting the nation’s increasing reliance on loungewear. According to a survey by digital department store …
Fashion TrendsFashion Trends
Fashion TrendsRedefining New York Fashion: Celebrating Heritage, Innovation, and the Rise of the ‘New Guard’
New York Fashion Week, once hailed as the vibrant epicenter of a fresh fashion movement, distinct from the established prestige of Milan and Paris or the avant-garde flair of London, …
Fashion TrendsFashion Brands Make Strides in Super Bowl Marketing
The trend of celebrities attending the Super Bowl has gained prominence, with fashion brands seizing the chance to dress sports figures and connect with a demographic they hadn’t fully targeted …
Fashion TrendsShopify Unveils Winter ’24 Edition with Semantic Search and Enhanced B2B Capabilities
Shopify’s Winter ’24 Edition brings forth a plethora of updates aimed at boosting merchant productivity and creativity. Among these updates is Semantic Search, an AI-powered storefront search feature designed to …
Fashion TrendsThe Illusion of Clothing Recycling: A Closer Look at Fast Fashion’s Sustainability Claims
H&M’s flagship Paris store prominently features clothes boasting of being crafted from "recycled materials". In the previous year, 79 percent of the polyester used in their collections was sourced from …
Fashion TrendsMeta Introduces Labeling for AI-Generated Content on Social Media Platforms
In a recent announcment, Meta revealed its plans to implement labeling for images created using artificial intelligence (AI) on its Instagram, Threads, and Facebook platforms. The company stated that with …
Fashion TrendsFitFlop Revamps Brand Strategy for Spring 2024
FitFlop, renowned for its ergonomic footwear, is undergoing a rebranding initiative in spring 2024 to drive its next phase of growth both domestically and internationally. The brand’s new campaign, titled …
Fashion TrendsMarcolin and GCDS Extend Global Licensing Agreement for Eyewear
GCDS, an Italian luxury brand, and eyewear manufacturer Marcolin have announcd the early renewal of their global licensing agreement. This agreement covers the design, manufacturing, and distribution of GCDS sunglasses …
Fashion TrendsPhase Eight Launches Debut Childrenswear Collection
Phase Eight, a renowned British label celebrated for its occasion attire, is set to unveil its inaugural line of children’s clothing on January 25. Catering to girls aged 3 to …
Fashion TrendsShaping Children’s Fashion: 5 Brands to Watch
Mori British label Mori, known for its simple designs in soft, natural tones, offers a range of day and nightwear for babies and children, along with accessories like hats and …